Commitment to the community: validation of an instrument in a private company

Authors

  • Margarita Chiang Vega Universidad del Bio-Bio
  • Karina Krausse Martinez Universidad del Bio-Bio
  • Maria Jose Rivera Cerda Universidad del Bio-Bio
  • Juan Pablo Hidalgo Ortiz Universidad del Bio-Bio

DOI:

https://doi.org/10.29393/RAN9-3CCMJ40003

Keywords:

community engagement, measurement instrument, private sector

Abstract

Purpose: This research aims to validate a community engagement measurement instrument based on four predefined dimensions.

Design/methodology: The instrument was applied to workers of private companies in the Biobío region, Chile. The development phases of this instrument were as follows: expert evaluation, initial pilot test, and statistical validation.

Results: The statistical analysis results show that there are good levels of relationship between the items and they comply with the fundamental psychometric properties to be used, for which it is possible to affirm that the community commitment questionnaire has been statistically validated.

Implications: With this measurement instrument, the aim is to know the activities and strategies that companies have regarding the commitment to the community that the company presents, how they approach the issue and how integrated they are with the environment where they develop their productive activities.

Originality/value: Organizations must learn to get involved responsibly with the environment in which they are immersed. They must maintain a harmonious coexistence with the community because the commitment to it benefits both the neighbors and the organization and ensures the company's permanence in this community.

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Author Biography

Karina Krausse Martinez, Universidad del Bio-Bio

Académica de la Universidad del Biobío, Publicista, Diplomada en Educación en Derechos Humanos y Universidad, MBA con mención en negocios internacionales, Experta en Branding y Propiedad Intelectual, community manager y Desing Thinker. Miembro Pacto Global zona Biobío, Miembro de la Red Iberoamericana de Responsabilidad Social Empresarial Empresability, Doctoranda en sostenibilidad de la Universidad Centro de Estudios Panamericanos de México. Áreas de Responsabilidad social empresarial, Sustentabilidad, Reputación corporativa, Gestión de Empresas y Derechos Humanos.

Published

2023-01-03

How to Cite

Chiang Vega, M., Krausse Martinez, K., Rivera Cerda, M. J., & Hidalgo Ortiz, J. P. (2023). Commitment to the community: validation of an instrument in a private company. RAN - Revista Academia & Negocios, 9(1), 29-38. https://doi.org/10.29393/RAN9-3CCMJ40003

Issue

Section

Research Article